
Tri Fitness Social Media
Tri Fitness WBL is my oldest client. I began working on their social media as a sophomore in College. Since, we have run many a social media campaign. It's a balancing act providing social media content that is relevant to both fitness training and 5k or multi-sport racing. But the challenge is the best part. We've run many social campaigns over the years, from informational campaigns, anti-injury, coach promotion and even a meme campaign! The following are some of my personal favorites.
Race Testimonial Campaign
Tri Fitness Racing has a plethora of amazing testimonials from past racers that are heartfelt and a great testament to the power of a local business in a community. With an increased effort to get stellar photography at races and the desire for more consistent social posts about racing throughout the year I created a large set of Testimonial Graphics.
Digitally illustrated handouts for clinics and social media engagement
12 Days of Fitmas Campaign
To kick off our holiday season we ran a "12 days of fitmas" campaign on Facebook and Instagram. We began each day with a release of the 'deal' via a 6am email. Each deal expired at midnight of that day and promoted on Facebook and Instagram with ad dollars put on each post.
INTERNAL SIGNAGE

EMAIL RELEASE
SOCIAL POSTS




Injury Free Campaign
Tri Fitness provides superior fitness training rooted in measurable improvements and training specific for your strengths and weaknesses. We recognize that this isn't how many group fitness centers work. So we set out on an informational campaign about how we train injury free. Using

